Privacy Policy

PRIVACY POLICY

  1. Information about the collection of personal data and contact details of the controller. 1.1 We are pleased that you are visiting our website and thank you for your interest. Below we inform you about how we handle your personal data when you use our website. Personal data refers to any data that can personally identify you.

1.2 Controller for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Avire Attire. The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the address line of your browser starting with "https://" and the lock symbol displayed in your browser.

  1. DATA COLLECTION WHEN VISITING OUR WEBSITE When you use our website for informational purposes only, without registering or providing us with information otherwise, we only collect the data that your browser sends to our server (server log files). When you visit our website, we collect the following data that is technically necessary for us to display the website:
  • The website visited
  • Date and time of access
  • Amount of data sent in bytes
  • Source/reference from which you accessed the page
  • Browser used
  • Operating system used
  • IP address used (if applicable, in anonymized form)

The processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in improving the stability and functionality of our website. There is no further use or disclosure of this data. However, we reserve the right to retrospectively check the server log files should concrete indications point to unlawful use.

  1. COOKIES To make visiting our website attractive and to enable the use of certain functions, we use cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e., after you close your browser (session cookies). Other cookies remain on your device and allow us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process specific user information such as browser and location data and IP address values to an individual extent. Persistent cookies are automatically deleted after a specified duration, which may vary depending on the cookie.

Some cookies are used to simplify the ordering process by storing settings (e.g., remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6(1)(b) GDPR either for the execution of the contract or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

We may work with advertising partners who help us make our website more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (third-party cookies). If we cooperate with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected in the following paragraphs.

Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually about their acceptance or exclude the acceptance of cookies for specific cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You will find these for the respective browsers at the following links:

Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences Chrome: https://support.google.com/chrome/answer/95647?hl=en Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac Opera: https://help.opera.com/en/latest/web-preferences/#cookies

Please note that if you do not accept cookies, the functionality of our website may be limited.

  1. CONTACT When you contact us (e.g., via contact form or email), personal data is collected. The data collected via a contact form is evident from the respective contact form. These data are used exclusively for responding to your inquiry or for contacting and the associated technical administration. The legal basis for processing data is our legitimate interest in responding to your request pursuant to Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6(1)(b) GDPR. Your data will be deleted after final processing of your inquiry, provided that it is evident from the circumstances that the matter in question has been conclusively resolved and provided that there are no legal obligations to retain data preventing deletion.

  2. DATA PROCESSING FOR THE PURPOSE OF OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT EXECUTION According to Art. 6(1)(b) GDPR, personal data will continue to be collected and processed if you provide it to us for the execution of a contract or when opening a customer account. The data collected is evident from the respective input forms. Deleting your customer account is possible at any time and can be done by sending a message to the controller's address mentioned above. We store and use the data provided by you for contract processing. After complete processing of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial retention periods and deleted after expiration of these periods, unless you have expressly consented to further use of your data or a legally permitted further data usage from our side has been reserved, about which we will inform you accordingly in this privacy policy.

  3. USE OF YOUR DATA FOR DIRECT ADVERTISING 6.1 Signing up for our email newsletter

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. The provision of further possible data is voluntary and is used to address you personally. For sending the newsletter, we use the double opt-in procedure. This means that we will only send you an email newsletter if you have expressly confirmed that you consent to receiving newsletters. We will then send you a confirmation email asking you to click on a link to confirm that you wish to receive newsletters in the future.

By activating the confirmation link, you give us your consent to use your personal data pursuant to Art. 6(1)(a) GDPR. When you register for the newsletter, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration to trace any possible misuse of your email address at a later time. The data collected by us when registering for the newsletter will be used exclusively for promotional purposes via the newsletter. You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a message to the controller mentioned at the beginning. After you unsubscribe, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond what is legally permitted, about which we inform you in this privacy policy.

6.2 Sending the email newsletter to existing customers

If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services from our range by email. For this purpose, we do not need to obtain separate consent from you. The data processing for this purpose is based solely on our legitimate interest in personalized direct marketing according to Art. 6 para. 1 lit. f GDPR. If you initially objected to the use of your email address for this purpose, we will not send emails. You are entitled to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by notifying the responsible party mentioned at the beginning. You will only incur transmission costs at the basic rates. Upon receipt of your objection, the use of your email address for advertising purposes will be discontinued immediately.

  1. Data processing for order processing 7.1 The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, to the extent necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution as part of the payment processing, if this is necessary for the payment processing. If payment service providers are used, we will inform you explicitly below. The legal basis for the transfer of data is Art. 6 para. 1 lit. b GDPR.

7.2 Use of payment service providers (payment service providers)

  • Paypal When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal, we pass on your payment data as part of the payment processing to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"). The transfer is made in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for payment processing.

For the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal, PayPal reserves the right to carry out a credit check. For this purpose, your payment data may be transmitted to credit agencies in accordance with Art. 6 para. 1 lit. f GDPR based on PayPal's legitimate interest in determining your ability to pay. PayPal uses the result of the credit assessment regarding the statistical probability of non-payment for the purpose of deciding on the provision of the respective payment method. The credit check may include probability values (so-called score values). If score values are included in the result of the credit assessment, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of score values includes, among other things, address data. For further data protection information, including the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.

  • IMMEDIATELY If you select the payment method "IMMEDIATELY", payment processing is carried out via the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter "IMMEDIATELY"), to whom we pass on the information you provided during the ordering process, including information about your order in accordance with Art. 6 para. 1 lit. b GDPR. SOFORT GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will only be passed on to SOFORT for the purpose of payment processing with the payment service provider SOFORT and only to the extent necessary for this purpose. You can find further information about SOFORT's data protection regulations at the following Internet address: https://www.klarna.com/sofort/datenschutz
  1. Contact for review reminders Own review reminder (no shipping by a customer review system)

We use your email address for a one-time reminder to submit a review of your order for the review system used by us, provided that you have given your express consent pursuant to Art. 6 para. 1 lit. a GDPR during or after your order. You can revoke your consent at any time by sending a message to the person responsible for data processing.

  1. Use of social media: social plugins 9.1 Facebook plugins with Shariff solution

Special additional customs clearance costs and/or import duties are not included in the price and are the responsibility of the customer.

Our website uses so-called social plugins ("plugins") of the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook").

To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restrictions, but only embedded using an HTML link on the page. This type of integration ensures that when you access a page of our website that contains such buttons, no connection is yet established with the servers of Facebook. When you click on the button, a new browser window opens and calls up the Facebook page where you can interact with the plugins there (possibly after entering your login data).

Facebook Inc. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

For the purpose and scope of data collection and further processing and use of the data by Facebook, as well as your rights and setting options for protecting your privacy, please refer to Facebook's privacy policy: https://www.facebook.com/policy.php

9.2 Google+ plugins as Shariff solution

Our website uses so-called social plugins ("plugins") of the social network Google+, which is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").

To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restrictions, but only embedded using an HTML link on the page. This type of integration ensures that when you access a page of our website that contains such buttons, no connection is yet established with the servers of Google+. When you click on the button, a new browser window opens and calls up the Google+ page where you can interact with the plugins there (possibly after entering your login data).

Google LLC based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

For the purpose and scope of data collection and further processing and use of the data by Google, as well as your rights and setting options for protecting your privacy, please refer to Google's privacy policy: https://www.google.com/intl/de/policies/privacy/

9.3 Instagram plugin as Shariff solution

Our website uses so-called social plugins ("plugins") from the online service Instagram, which is operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram").

To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restrictions, but only embedded using an HTML link on the page. This type of integration ensures that when you access a page of our website that contains such buttons, no connection is yet established with the servers of Instagram. When you click on the button, a new browser window opens and calls up the Instagram page where you can interact with the plugins there (possibly after entering your login data).

Instagram LLC based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

For the purpose and scope of data collection and further processing and use of the data by Instagram, as well as your rights and setting options for protecting your privacy, please refer to Instagram's privacy policy: https://help.instagram.com/155833707900388/

  1. Online marketing 10.1 DoubleClick by Google

This website uses the online marketing tool DoubleClick by Google, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("DoubleClick").

DoubleClick uses cookies to display ads relevant to users, improve campaign performance reports, or prevent users from seeing the same ads multiple times. Google collects which ads are displayed in which browser via a cookie ID and can thus prevent these ads from being displayed multiple times. Processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f GDPR.

In addition, DoubleClick can use cookie IDs to record so-called conversions related to ad requests. This is the case, for example, when a user sees a DoubleClick ad and later visits the advertiser's website with the same browser and makes a purchase there. According to Google, DoubleClick cookies do not contain any personal information.

Due to the marketing tools used, your browser automatically establishes a direct connection to Google's server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our knowledge: By integrating DoubleClick, Google receives the information that you have accessed the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider will obtain and store your IP address.

If you wish to participate in this tracking procedure, you can deactivate cookies for conversion tracking by setting your browser so that cookies from the domain www.googleadservices.com are blocked, https://www.google.de/settings/ads, although this setting will be deleted if you delete your cookies. Alternatively, you can obtain information from the Digital Advertising Alliance at www.aboutads.info about setting cookies and make settings in this regard. Finally, you can set your browser to inform you about the setting of cookies and decide on their acceptance individually or exclude the acceptance of cookies for certain cases or in general. If cookies are not accepted, the functionality of our website may be limited.

Google LLC based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

You can find further information about DoubleClick's privacy policy by Google at the following Internet address: https://www.google.de/policies/privacy/

10.2 Use of Google AdWords Conversion Tracking

This website uses the online advertising program "Google AdWords" and, as part of Google AdWords, the conversion tracking of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). We use Google AdWords to draw attention to our attractive offers by means of advertising materials (so-called Google AdWords) on external websites. In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We thereby pursue the interest of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of advertising costs.

The conversion tracking cookie is set when a user clicks on an AdWords ad served by Google. Cookies are small text files that are stored on your computer system. These cookies usually lose their validity after 30 days and do not serve personal identification. If the user visits certain pages of this website and the cookie has not expired, Google and we can recognize that the user clicked on the ad and was redirected to that page. Each Google AdWords customer receives a different cookie. Cookies cannot therefore be tracked through the websites of AdWords customers. The information obtained with the help of the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that allows users to be personally identified. If you do not want to participate in tracking, you can block this usage by disabling the Google conversion tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics. We use Google AdWords based on our legitimate interest in targeted advertising in accordance with Art. 6 para. 1 lit. f GDPR.

Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield," which ensures compliance with the data protection level applicable in the EU.

Further information about Google's privacy policy can be found at the following Internet address: https://www.google.de/policies/privacy/

You can permanently disable cookies for ad preferences by preventing them from being set in your internet browser settings or by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/plugin?hl=en

Please note that certain functions of this website may not be available or may be limited if you have disabled the use of cookies.

  1. WEB ANALYSIS SERVICES Google (Universal) Analytics
  • Google Universal Analytics

This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses so-called "cookies", which are text files placed on your computer, to help analyze how users use the website. The information generated by the cookie about your use of this website (including your truncated IP address) is usually transmitted to a Google server in the USA and stored there.

This website uses Google Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by truncation and excludes direct personal reference. By means of this extension, your IP address is previously shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.

On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide us with other services relating to website and internet use. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.

You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) as well as the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en

Alternatively to the browser plug-in or within browsers on mobile devices, please click on the following link to set an opt-out cookie that prevents Google Analytics from collecting data on this website in the future (this opt-out cookie works only in this browser and only for this domain, if you delete your cookies in this browser, you must click this link again): Disable Google Analytics

Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield," which ensures compliance with the data protection level applicable in the EU.

This website also uses Google Analytics for cross-device analysis of visitor flows, which is carried out via a user ID. When you first access a page, a unique, permanent, and anonymized ID is assigned to you, which is set across devices. This allows interaction data from different devices and sessions to be assigned to a single user. The user ID does not contain any personally identifiable information and does not transmit such information to Google.

You can object to the collection and storage of data via the user ID at any time with effect for the future. To do this, you must deactivate Google Analytics on all systems you use, for example in another browser or on your mobile device.

You can deactivate this using a Google browser plug-in (https://tools.google.com/dlpage/gaoptout?hl=en). Alternatively, you can click on the following link within browsers on mobile devices to set an opt-out cookie that prevents Google Analytics from collecting data on this website in the future (this opt-out cookie works only in this browser and only for this domain, if you delete your cookies in this browser, you must click this link again): Disable Google Analytics

Further information on Universal Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=en&ref_topic=6010376

  1. RETARGETING/ REMARKETING/ RECOMMENDATION ADVERTISING Facebook Custom Audience via Pixel Procedure This website uses the "Facebook Pixel" of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). With explicit consent, this allows tracking of user behavior after they have seen or clicked on a Facebook advertisement. This procedure is used to evaluate the effectiveness of Facebook advertisements for statistical and market research purposes and can help optimize future advertising measures.

The data collected is anonymous to us and does not provide us with any conclusions about the identity of users. However, Facebook stores and processes the data so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with Facebook's data usage policy (https://www.facebook.com/about/privacy/).

You can allow Facebook and its partners to display advertisements on and off Facebook. A cookie may also be stored on your computer for these purposes. These processing operations only occur with your explicit consent pursuant to Art. 6 para. 1 lit. a GDPR.

Consent to the use of the Facebook Pixel may only be given by users who are older than 13 years. If you are younger, we ask you to obtain permission from your legal guardian.

Facebook Inc., based in the USA, is certified for the US-European data protection agreement "Privacy Shield," which ensures compliance with the data protection level applicable in the EU.

To disable the use of cookies on your computer, you can set your internet browser so that no cookies can be stored on your computer in the future or that already stored cookies are deleted. However, deactivating all cookies may mean that some functions on our website cannot be executed. You can also deactivate the use of cookies by third-party providers such as Facebook on the following website of the Digital Advertising Alliance: https://www.aboutads.info/choices/

Google AdWords Remarketing Our website uses the features of Google AdWords Remarketing, allowing us to advertise this website in Google search results and on third-party websites. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). For this purpose, Google sets a cookie in the browser of your device, which automatically enables interest-based advertising based on a pseudonymous cookie ID and the pages you visit. The processing is carried out based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f GDPR.

Further data processing will only take place if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalize ads you see on the web. If you are logged into Google during your visit to our website in this case, Google will use your data along with Google Analytics data to create and define target audience lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data to form target groups.

You can permanently disable the setting of cookies for ad preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/

Alternatively, you can obtain information about setting cookies and make settings regarding them at the Digital Advertising Alliance website: www.aboutads.info. Finally, you can configure your browser to inform you about the setting of cookies and decide on their acceptance individually or exclude the acceptance of cookies for certain cases or in general. If cookies are not accepted, the functionality of our website may be limited.

Google LLC, based in the USA, is certified for the US-European data protection